Graphic design is the art and practice of creating visual content that communicates a message, an idea, or a concept. Graphic designers use various elements, such as typography, images, colours, and shapes, to arrange and organize information clearly and attractively. Graphic design can be applied to many fields and media, such as advertising, web design, branding, packaging, editorial design, and more.
One of the main goals of graphic design is to make information easy to understand and appealing to the target audience. Graphic design can also influence people’s emotions, opinions, and actions, making it a powerful tool for persuasion and expression. Graphic design requires both creativity and technical skills, as well as knowledge of design principles, such as contrast, repetition, alignment, proximity, and balance.